Strategy for Marketing, Sales, and Growth

Strategy

AI Strategy

Make AI part of your company’s growth platform.

We’ll help you identify opportunities, prioritize use cases, and create a plan for how AI and automation can deliver real business value to your company.

Focus Areas

AI Roadmap
Use Cases
Governance
Automation

Strategy

CRM Strategy

Build a CRM that supports the way your business operates.

We’ll help you define processes, data models, pipeline structure, and reporting so that your CRM becomes an asset to your business.

Focus Areas

CRM Analysis
Pipeline Structure
Data Model
Reporting and KPIs

Strategy

Brand platform

Create a common foundation for marketing, sales, and communication.

We’ll help you define target audiences, positioning, and messaging so your business can stand stronger in the market.

Focus Areas

ICP
Positioning
USPs
Tone of Voice

Strategy

Digital Growth

Create a unified strategy for marketing, sales, CRM, and technology.

We’ll help you define goals, priorities, and initiatives that lay a strong foundation for your company’s growth.

Focus Areas

Growth Strategy
ICP and Target Audiences
KPIs and Objectives
Marketing and Sales Alignment

Growth Platform

A strong growth platform starts with a clear strategy

Many companies have more opportunities than resources. The result is often that too many initiatives run in parallel without a common direction.

At Itch, we help you clarify your target audiences, positioning, processes, and technology so that marketing, sales, and customer experiences are all aligned.

Whether the focus is on CRM, AI, branding, or your overall growth strategy, we start by understanding your business and prioritizing the initiatives that create the most value.

The result

What do you get?

With our strategy services, you’ll get:

a roadmap for future growth
a clear and well-established direction for your entire growth strategy
clearer priorities, so you know what to focus on first
better collaboration between marketing and sales across data and processes
a stronger foundation for your HubSpot and CRM setup
more targeted audiences and messages that reach the right decision-makers

Our contract terms are 1 month plus a rolling month. We work with the shortest possible contract terms because we believe that as long as we create value, we can maintain our partnership. And if we can no longer create value, you should be able to move on easily.

You’ll be assigned a dedicated project manager whom you can always contact if you have any questions. The project manager ensures that all initiatives are aligned with the strategy and serves as the link between you and our team of specialists.

We set up metrics from the start so you can continuously track the impact of our work. You’ll receive a regular monthly report that aggregates data across the relevant platforms, so you always have a clear picture of what’s working and what needs to be adjusted.

Every month, we hold a monthly meeting where we review the initiatives from the previous month, the results of those initiatives, and the initiatives for the coming month. In addition, we maintain an ongoing dialogue about the tasks and are happy to schedule regular meetings on a weekly basis or every 14 days. In our experience, we typically have these discussions every week.